Croydon, Victoria
Divine Dental Care
A twelve-person practice with deep content but no page Google could pick. We consolidated it and took the head term from fifth to first.
Measured 23 August 2026. Page count from the live sitemap, payload and response time with a warm cache over repeat runs, commits from version control.
Fifth to first for "cdbs dentist croydon" in 14 days
Measured on a geo-located search from Croydon on 9 August, Divine ranked fifth, and the page Google chose was a general children’s post rather than anything about the scheme. The four results above it all had dedicated pages. We built one, consolidated 16 pages of internal links onto it, and re-measured on 23 August using the same method: first, ahead of Fine Tooth Company, Croydon Dental Clinic and Croydon Family Dentistry.
- First for "health fund dentist croydon"
- Third for "no gap dentist croydon"
- Fourth for "bupa dentist croydon", where the three results above are Bupa’s own websites
The work
- Migrated from WordPress to a static Astro build on Cloudflare Pages
- Built dedicated pillars for the Child Dental Benefits Schedule, Medicare and DVA entitlements, each sourced from Services Australia and DVA rather than written from memory
- Found and fixed keyword dilution: 35 mentions of the CDBS spread across 23 pages with no designated target page
- Added blog spoke support to every commercial service page
- Corrected live factual errors, including a wrong CDBS eligibility age and a stated dentist count that did not match the team
The site is live. Have a look at it rather than taking our word for any of the above.
www.divinedentalcare.com.au